Why Video Ads Are Sometimes Better Than Static Ads

Why Video Ads Are Sometimes Better Than Static Ads

In digital marketing, businesses are constantly searching for the most effective ways to capture their audience’s attention and drive engagement.While static ads have their place, video ads have increasingly proven to be more impactful in certain contexts.In...
Maximising ROI with Social Media Advertising

Maximising ROI with Social Media Advertising

Ensuring a good return on investment (ROI) from social media advertising is paramount for businesses of all sizes. With the right strategies, social media can be a goldmine for boosting your brand’s visibility and driving sales.This post will guide you through...
Is Facebook Even Worth Bothering to Advertise On?

Is Facebook Even Worth Bothering to Advertise On?

If you own a small business, then you should be constantly reassessing where to allocate your advertising budgets. You need to spend where your audience are and once upon a time it would have 100% been Meta’s first-born child Facebook, once the undisputed leader...
How much do Facebook ads cost in 2024?

How much do Facebook ads cost in 2024?

Due to its vast reach and targeting capabilities, Meta’s Facebook and Instagram ads platform has become a go-to for businesses looking to advertise their products and services. Facebook ads are an effective way to promote your brand, increase website traffic,...